MILANO DESIGN WEEK: IL FORMAT ARCHITEXTUREXPO IN FONDAZIONE MATALON
The debut of our latest release has already captured the attention of the design press. Design & Contract has published an exclusive feature dedicated to Primavera, the new small sofa that expands the collection of furniture and accessories designed by our Art Director Marco Piva.
The article highlights how Primavera serves as a tribute to the timeless elegance of the Italian Renaissance. Conceived as a single, cohesive volume supported by low feet, the sofa features expertly rounded profiles and a wide, armless seat that redefines contemporary comfort. Its sinuous lines and seamless continuity of form are designed to bring character, sophistication, and a strong aesthetic identity to any space.
Design & Contract also focuses on the extraordinary exhibition setting that hosted the product’s launch during Milan Design Week: the ArchiTexturExpo format at the Matalon Foundation. Within this venue, the display of the BBB collection offered visitors an immersive tactile and visual experience, centered on the deep dialogue between designer and company. The exhibition beautifully showcased the journey from raw material to finished object, emphasizing the expressive potential of surfaces and textures.
With Primavera, BBB and Marco Piva reinforce a synergy capable of transforming matter into pure design emotion.
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